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The Real Story Behind Diet Culture: A Journey to Liberation and Inclusion

Writer's picture: Wendy JIMJAMM WelsherWendy JIMJAMM Welsher

Hey there, beautiful souls! Let's take a little journey back in time, way before avocado toasts and Instagram fitness influencers became a thing. We're talking Ancient Greece, where folks celebrated what bodies could do rather than just how they looked. But then, fast forward to the 1900s, and things got a bit... twisted. Suddenly, it wasn't just about being healthy; it was about fitting into a mold that was pretty darn restrictive, and let's be honest, pretty darn white.In the ever-evolving narrative of diet culture, a transformation took place, and unfortunately, it wasn't for the better. As time progressed, this concept of dieting began to accumulate significant negative connotations. During the Victorian era, society placed a premium on thinness, with figures like Lord Byron propagating detrimental standards. Consequently, diet culture became more than just a pursuit of health; it became entangled with an unattainable beauty ideal.


Now, here's where the plot thickens. It turns out that the obsession with being thin wasn't solely about body size; it was also intricately intertwined with race. The prevalence of Eurocentric beauty standards was rapidly permeating society, dictating that in order to be considered beautiful, we had to conform to a specific appearance—one that failed to celebrate the diverse range of colors and unique features that make us all beautiful in our own ways. In this present moment, we find ourselves standing on the precipice of a brand new day, brimming with anticipation to disrupt the status quo. Our intention is not solely to question the mere numbers printed on clothing labels, but rather to challenge the entire spectrum of colors that exist. It is high time we honor and rejoice in every shade, every contour, and every distinctive attribute that contributes to our individual magnificence.


This movement we're embarking on is not just a superficial change, my dear friends. It delves into the core of our being, dismantling the barriers erected by diet culture and racial biases. We are defiantly rejecting the oppressive standards that have sought to restrict us. And we are doing so with an unwavering sense of style, elegance, and a generous sprinkle of audacity.

In our envisioned world, beauty transcends mere appearances; it becomes an experience that resonates deeply within. It's the self-assuredness that ignites confidence, the happiness that radiates warmth, and the unwavering resilience of embracing our true selves. This modern standard of beauty is about embracing our inner radiance, illuminating our lives, and exemplifying what genuine beauty truly means.


Therefore, I'm calling to you, my magnificent legion of innovators and trailblazers, to elevate your voices and become integral players in this transformative crusade. Let us collectively commit, both to ourselves and to one another, to embrace and honor our bodies, to narrate our diverse journeys with pride, and to assert our identities with unwavering confidence. In unity, our efforts transcend mere alteration of the existing paradigms; we are in the process of conceiving and birthing an entirely novel realm of possibility, redefining the rules and crafting a game that is inclusive, empowering, and revolutionary.


We are not merely indulging in wishful thinking about a future that lies beyond the confining shackles of diet culture; we are in the midst of constructing it, making deliberate and empowering decisions at every turn. The future that we are piecing together is not just a vision—it's a vivid tapestry woven with bold hues and daring dreams. It's a landscape where love flourishes unconditionally, where acceptance is the norm, and where every individual is celebrated for the unique qualities they bring to the collective mosaic of our world. This future is more than just an aspiration; it's a destination we're moving towards, marked by an unbreakable spirit and a commitment to the rich diversity that underpins the beauty of our shared existence.

Are you ready to join this dance, to move, shake, and live in a world where every body is a cause for celebration? This is your invitation to step into the light, to be part of a movement that's all about joy, diversity, and radical self-love.


Together, we're not just rewriting the rules; we're dancing on them, showcasing the world that beauty knows no bounds. Every size, shape, and color radiates its own unique charm. So come on, let's make some noise, let's be seen, and let's ignite this joyous revolution together. Share your journey with us, and let's uplift, take up space, and amplify our voices as one!



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wendy@myjamm.rocks

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